Sivakarthikeyan's Hero becomes the first Tamil film to do this - new promo video
By Arvind Sundaram | Galatta | November 23, 2019 11:56 AM IST
Sivakarthikeyan's Hero is scheduled to hit the screens on December 20 and the makers are right now focussed on the post production works of the film. Directed by P.S.Mithran of Irumbu Thirai fame, this film has Bollywood actor Abhay Deol playing the antagonist and Kalyani Priyadarshan as the female lead. As we are less than a month away from witnessing the film on the big screen, the makers have now come up with an exciting announcement for the fans. The team of Hero have created a new augmented reality game as part of the film's promotions and this game will be launched tomorrow (November 24) evening at 5 PM.
This is going to be an one-of-a-kind game that the Tamil audience haven't witnessed before and it is indeed going to give a brand new experience for everyone. Android mobile games have already been launched for many films in the past, but this is the first time, an augmented reality game is designed and created for a Tamil film. For those of you who do not know what augmented reality is, it is an interactive experience of a real world environment where the real life objects are enhanced by computer generated information.
The announcement was made by the film's production house, KJR Studios, who put out a promo video about this. The songs of the film are expected to be released on December 2, along with the trailer release, but an official word on that is awaited. It looks like KJR Studios and the marketing team of Hero are very keen on promoting the film differently and make it reach to the audience. If you want to play this new game of Hero, set your alarms at 5 PM tomorrow. For now, check out the announcement promo (below these images):
Are you ready to #PlayHero 🔍🎮🔥#Hero @Siva_Kartikeyan @Psmithran @akarjunofficial @AbhayDeol @kalyanipriyan @thisisysr @george_dop @AntonyLRuben @InfinitMaze @dhilipaction @EzhumalaiyanT @DoneChannel1 @sivadigitalart @augmo_ar @gobeatroute pic.twitter.com/I0Ca3QU1Pm
— KJR Studios (@kjr_studios) November 23, 2019
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