The fourth season of the smash hit reality TV show, Bigg Boss, in Telugu premiered recently on September 6 on Star Maa and Disney+ Hotstar with actor Akkineni Nagarjuna returning as the host for the second consecutive time. Nearly two weeks have passed into Bigg Boss Telugu season 4 and Nagarjuna's super-stardom has done wonders already as the TRP ratings for the show are now out. The actor's participation in Bigg Boss Telugu season 3 did wonders and the latest rating for season 4 shows he also owns the TV medium apart from the silver screen.

According to latest reports, it has been reported that Bigg Boss Telugu 4 has recorded a TRP rating of 18.5 which incidentally is the highest-to-date among all the versions of the hit show in different Indian languages. This latest TRP record has zoomed past the one set by previous editions of the show, which hit 20.6 TRP in Hyderabad alone. The Nagarjuna-hosted Bigg Boss Telugu season 4 premiere alone was watched by 40 percent of the city's population, with the episode's viewership increasing by 20 percent as compared to the previous edition.

Thank you for all the love!!! pic.twitter.com/pV38cBy2jK

— Nagarjuna Akkineni (@iamnagarjuna) September 17, 2020

Bigg Boss Telugu 4 has already witnessed plenty of drama within a week of the show's launch, with the introduction of two wild card entries, actors Kumar Sai and Avinash, and the eviction of contestant Surya Kiran left fans in Andhra Pradesh & Telangana talking. The show which has already been declared a sensational success had kicked off on an unconventional note as contestants were introduced to the Bigg Boss 4 house via the ‘connections game’ that has been added as this season's special.

Contestants who are currently inside the Bigg Boss Telugu 4 house include actresses Monal Gajjar, Karate Kalyani and Divi Vadthaya, actors Abhijeet, Syed Sohel Ryan and Akhil Sarthak, TV presenter Lasya Manjunath, news presenters Jordaar Sujatha and Devi Nagavalli, choreographer and director Amma Rajasekhar, actor and singer Noel Sean and YouTube personalities Mehboob Shaikh, Alekhya Harika, Ariyana Glory and Gangavva. With the Bigg Boss 4 Telugu less than two weeks old, there is already tremendous excitement on the records that it will continue to create as there is visible hunger among viewers who cannot stop wanting more action.