The long wait is all set to come to an end for Telugu superstar Prabhas fans everywhere as the first glimpse of the highly-anticipated film Project K will be unveiled on July 20 in the USA and on July 21 in India. Prestigious production banner Vyjayanthi Movies shared the news in a "Krazy" announcement on social media on Friday evening, July 14, by hinting at a showdown in the upcoming big-budget film, which is touted to be an action-packed sci-fi entertainer. "The world awaits the ultimate showdown. Brace yourselves for a glimpse into the world of #ProjectK on July 20 (USA) & July 21 (INDIA). (sic)," Vyjayanthi Movies wrote on Twitter, while also sharing a new poster showing two fists bumping almost akin to a big punch.

Vyjayanthi Movies announced a few days back that there's something special from Project K that will be unveiled at the San Diego Comic-Con International and we can now assume that the glimpse will be screened at the popular entertainment event to be held in San Diego, California. It is to be noted that Project K is also the first-ever Indian film to debut at the SDCC 2023. National Award-winning director Nag Ashwin too on Saturday, July 15, shared a picture of an invitation with a flower atop it on his Instagram and posted a cryptic statement hinting at the film's title. He wrote, "This cover contains one sheet of paper with a single word printed on it. But the weight it carries.... sometimes feels like the whole world itself. #projectk 🙏 (sic)".

Project K is said to be one of the most expensive films to be made in Indian cinema history and will see Prabhas alongside a massive star cast that features legendary Bollywood actor Amitabh Bachchan, iconic Tamil superstar 'Ulaganayagan' Kamal Haasan, Deepika Padukone, Disha Patani, among others, with Santhosh Narayanan composing the songs and the background score. Expectations for the film shot up tenfold among Tamil cinema audiences after the casting announcement of Kamal Haasan, with reports stating that he could be playing the antagonist in the film.